Blockhaus
A bold, Gen Z-friendly e-commerce site with scroll-based interactions, built with Framer and backed by sharp copy.



Blockhaus wanted to attract Gen Z shoppers but their original website was plain, generic, and lacked a clear voice. They needed something with personality, speed, and strong interaction all without overwhelming the buying experience. Their biggest challenge was blending fun with function.
We led the project with copy: playful headlines, sharp CTAs, and confident microcopy. Then we designed a custom Framer site with scroll-triggered content, hover reveals, and bold, modular sections. Every interaction was crafted to match Gen Z behavior: swipe, scroll, and decide fast.

The new site gave Blockhaus a unique voice and visual rhythm that connected instantly with their audience.
2.4x
Higher conversion rate
3
Design showcases
20%
More users
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